Episode 1

Published on:

24th Jan 2023

Re-Imagining Reality: Exploring How Narratives Shape Our World

“Frames create narratives, narratives help us give meaning to a sequence of events. We’re all just looking for a story to be a part of.”

What limiting beliefs are framing your business in? What visual cues are keeping you and your business from reaching the next step?

As we start this second season of the AMPLIFII™ podcast, we’re reframing the whole narrative, including the name of this podcast! We discuss that and then dive straight into science-backed studies that show the power of narrative in our personal lives, our business lives, the political sector and certainly in the marketing we digest as consumers and create for our own businesses.

Don’t miss out on this enlightening discussion, and make sure all your colleagues and friends know the AMPLIFII™ podcast is BACK!

Show Resources:




Clearer, Closer, Better

Show Highlights:

01:19 - Defining “narrative”

04:30 - Our PERSONAL narrative

06:30 - A BUSINESS’ narrative

07:15 - POLITICAL narratives

08:02 - ADVERTISING narrative

09:25 - Journal of Cognition - “Role of Storytelling”

11:04 - The Journal of Personality and Social Psychology Review - The Self Narrative

12:06 - Organizational Dynamics - The Role of Storytelling in Organizational Sense-Making

14:00 - The Academy of Management Review - The Narrative Study of Organizational Communication

15:35 - The Science that Haunts René - Vision Science

18:35 - Dr. Emily Balcetis - Clearer, Closer, Better

20:11 - The way products are presented visually influences how the consumer judges it

23:00 - Vision Science helps us influence others, by understanding the decision process

24:15 - Attentional Narrowing

27:50 - Thanks for checking out season two, stay tuned for more great content!

28:05 - Amplify My Influence the book

28:15 - Amplifiimylife.com


About the Podcast

Dive deep into the applicable neuroscience of becoming a better communicator, influencer, and leader.
René Rodriguez takes the neuroscience and psychology behind our behaviors, simplifies it, and combines that with an acute understanding of self-awareness, emotions, storytelling, body language, and more to help each of us better deliver our ideas to others. The result is the ability to enhance our message delivery and connect with our audience whether that audience is one person in front of you, 100, or 1,000 and up. And in the process, we influence outcomes and improve our lives by having a greater impact on the world.

About your host

Profile picture for Rene Rodriguez

Rene Rodriguez

For over two decades, René has been researching and applying behavioral neuroscience as a dynamic keynote speaker, leadership advisor, world class sales expert, and renowned speaker coach. He has also trained more than 100,000 people in applying behavioral psychology and neurology methodologies to solve some of the toughest challenges in leadership, sales and change.