Episode 22

Published on:

5th Apr 2022

How to Find Your Purpose

“When you realize it’s bigger than US, you’ll withstand the adversity, the setbacks.”

To be an effective leader, you must first ensure that your own motivation remains high, through problems and crisis as well as high times and celebration. This demands a true and honest understanding of both what sparks you (what forces you to immediate action) and your purpose (what will sustain you through those times of hardship). This episode will help you expose BOTH.

2 out of 3 employees are rethinking their purpose based on the events of the last two years.

While large organizations can benefit exponentially from wrestling with these questions, even solo entrepreneurs, parents, coaches or junior employees need to have a jump-start motivation tool AND a long-term aim for your work in the world in order to realize your possibilities and reach your ultimate goals.

Show Resources:




01:50 - If you haven’t asked the question yet, you will at some point

02:15 - “Tuesdays with Morrie”

02:55 - “Spark” vs. “Purpose”

04:25 - “If you’re not motivated, what pisses you off?”

05:05 - Connection to something bigger than us

06:08 - We have to know that our work MATTERS

06:22 - UNDERSTANDING how our work affects others

06:55 - Purpose is something you can choose

07:40 - How to get to “purpose”? Look at who you are

09:50 - Your “lighthouse” or your “foghorn”

13:00 - The connection of past and current is where the strongest purpose is found

15:35 - The benefits to increasing connection among your employees

17:10 - When you are acting outside your values

19:00 - Learn to tell your story and AMPLIFII™ your impact exponentially

20:15 - AMPLIFY YOUR INFLUENCE Book Bulk Orders available!


About the Podcast

Dive deep into the applicable neuroscience of becoming a better communicator, influencer, and leader.
René Rodriguez takes the neuroscience and psychology behind our behaviors, simplifies it, and combines that with an acute understanding of self-awareness, emotions, storytelling, body language, and more to help each of us better deliver our ideas to others. The result is the ability to enhance our message delivery and connect with our audience whether that audience is one person in front of you, 100, or 1,000 and up. And in the process, we influence outcomes and improve our lives by having a greater impact on the world.

About your host

Profile picture for Rene Rodriguez

Rene Rodriguez

For over two decades, René has been researching and applying behavioral neuroscience as a dynamic keynote speaker, leadership advisor, world class sales expert, and renowned speaker coach. He has also trained more than 100,000 people in applying behavioral psychology and neurology methodologies to solve some of the toughest challenges in leadership, sales and change.